Don't ask me why, but I decided to read the ingredients in Febreze while gathering laundry today. The results are staggering:
The first ingredient is 'odor eliminator', which, I say with authority, is absurd. That's like listing the first ingredient in Coke as 'blood strain remover' or Ben & Jerry's ice cream as 'frozen ass-mazingness'. DUH.
The second ingredient is water. The third is fragrance. This seems like what 'odor eliminator' is made of, yup! Science?! Science! And marketing.